Village butchery Nigg - second oldest butcher shop in South Tyrol
The history of the village butchery Nigg goes back to the 18th century, where this family business has always stood for quality & sincere cordiality. More than 40 years ago, Schweitzer advised the Nigg family on a previous reconstruction of the shop. With the re-design of their logo, sales area & parts of the exterior, the cooperation has been successfully extended for another generation. The owner family wanted a meaningful design concept, with a layout to optimise the available space & support daily working processes.
The store design is characterised by the light modern palette & romantic country style. Decorative wooden elements & high-quality materials highlight the products & craftsmanship.
Workflows are optimised due to the improved layout & customised refrigeration units. The carefully considered store concept has been created to allow perfect handling behind the counter, while the shopper & the product remain at the centre. Individually manufactured furniture & refrigeration elements not only ensure the best possible functionality, but also create space for new work areas.
The newly integrated family tree along with numerous memorabilia from the existing interior help tradition & values to shine through the brand identity & experience.
Two special highlights: the French-style vintage wooden shop window opens the space toward village life. In the salesroom, the historic meat cabinets have been faithful reproduced to provide a unique eye-catcher.
You can download your copy of our booklet here.