Sport X Migros by Schweitzer

Supporting the repositioning of SportX Migros through pilot projects

In October 2022 SportX Migros, part of the Migros specialist retail network, opened two new prototype “Future stores” in Schönbühl & Crissier, with a new name & brand identity, and serving as pilots for the development of the sports retail chain future design & positioning across its network of 50 shops.

Schweitzer worked closely with the client & design team to translate the creative retail vision of Instinct Laboratory Ltd, a consulting agency, into functional & roll-out ready furniture.

Though a process of continuous feasibility studies & optimisation of type sheets & construction drawings, Schweitzer successfully delivered against a defined budget & tight timeline, enabling SportX Migros to achieve a major milestone in its re-positioning journey.

cover_new.jpg

Le Marché de la Mer by E.Leclerc

Traditional craftsmanship & gourmet workshop with a Mediterranean atmosphere. Learn more