Interstore, Schweitzer’s award-winning retail design agency founded in 1987, is the only retail agency worldwide that owns its own shopfitting company, Schweitzer. With locations in Zürich, Düsseldorf, Venice, and Naturns, Interstore manages the full lifecycle of retail remodeling—from concept to installation—ensuring design integrity, practical feasibility, and efficient delivery.
Interstore transforms stores into revenue drivers. Indeed, the agency’s approach to remodeling goes far beyond aesthetic upgrades. By rethinking layouts, touchpoints, and the customer journey, Interstore creates retail environments that are not only visually compelling but measurably more successful in terms of sales, customer engagement, and operational efficiency. Existing spaces are transformed through strategic layout planning, material upgrades, lighting concepts, and furniture redesign into immersive, high-performing brand environments where design directly supports business results.
Visual merchandising and storytelling
During remodeling, displays, graphics, and signage are carefully integrated to tell the brand’s story while actively supporting purchasing behavior. Products are positioned to create intuitive and thematic experiences that capture attention, guide customers naturally through the space, and strengthen emotional connections with the brand. Each remodeled area becomes a stage for both storytelling and commercial activation, ensuring cohesion between space, design, messaging, and sales performance.
Comprehensive, end-to-end solutions
Interstore offers Design & Build services for completely new concepts and Design & Rollout for scalable prototypes. In remodeling projects, the agency leverages its in-house shopfitting expertise to redesign departments, furniture, and entire stores efficiently and consistently across multiple locations. Consulting services in branding, layout optimization, visual merchandising, and communication design ensure that every retail concept is aligned with both brand positioning and commercial objectives.
A tailored, holistic approach
Each remodeling project is customized to local culture, customer behavior, and climate. Elaborate material selection, attention to detail, and intuitive spatial planning create functional, socially engaging, and visually distinctive retail environments. By controlling design, production, and installation under one roof, Interstore ensures that remodeled stores are not only aesthetically refined, but also commercially successful, operationally effective, and fully aligned with the brand identity.
